Trust isn't a badge. It's a process.

1. Source the field, not just the page

Each catalogue fact carries its value, source ID and URL, access date, confidence label and last source-check date. “Producer-reported” means a claim appeared on an official producer page, not that an independent audit confirmed it. “Source-reported” identifies regulator or industry-association evidence. “Unverified” is an explicit gap.

2. Keep price observations comparable

The Casa México snapshot contains three 750 mL, 40% ABV bottles from one producer store on October 15, 2026. Prices are USD before shipping and tax. They are not typical national prices, price history or a guarantee of availability. Missing prices cannot be treated as zero or assumed above budget.

3. Do not manufacture sensory precision

Producer flavor and finish descriptions remain attributed. This release has no independent blind-tasting panel, genuine community ratings or measured aroma, sweetness, agave, oak and spice intensities. We publish no numerical editorial score, value score, star rating, flavor radar or “best” badge without evidence.

4. Explain selection and contextual conclusions

Comparisons describe use cases and disclosed differences. A value conclusion would require matched current pricing and a documented comparable assessment. A sipping or cocktail recommendation would require stated evaluation conditions. Longer aging and higher price are not automatic quality indicators.

5. Keep coverage separate from commerce

Casa México is strategically prioritized in the platform's original brief. That is disclosed, not hidden. We have not verified a commercial relationship and do not invent one. Any future sponsorship, featured placement or paid promotion must be identified. Commercial relationships must never secretly alter independent rankings.

6. Define the dataset before interpreting the chart

DISCUS reports a combined tequila/mezcal supplier category, not tequila-only retail market size. Charts show rounded USD billions and reported annual percentage changes from the 2025 briefing. The association is an industry source; our synthesis is not a proprietary survey. Accessible tables accompany charts.

7. Resolve or disclose conflicts

The CRT English tequila page contains an inconsistent Reposado row. Its maturation paragraph states at least two months for Reposado, one year for Añejo and three years for Extra Añejo. Our aging note uses that paragraph and discloses the conflict. Product-specific exact duration is never inferred from a class minimum.

8. Expand only when the page earns its place

Search facets do not create unlimited indexed combinations. Substantial guides, real entities and source-based reports receive public routes. Filtered URLs are noindex and canonicalized to the clean directory. Unverified entries, unsupported future datasets and fake popularity rankings do not receive fabricated content.

Corrections and versioning

This is an initial research preview prepared with AI assistance. Data access dates and report preparation dates are distinct. Material corrections should update the affected field, citation and report version. A production editorial contact, responsible operator and review process must be configured before public launch.